The product brand is the sender of the communication. The guarantor is placed in a fixed position depending on the unit, so that the connection between the brand and Lantmännen will be clear, but also to ensure uniform handling between all product brands.
The guarantor may never appear on a unit without a product brand logo
The guarantor has a fixed location in the lower left corner.
The size must correspond to ¼ or greater than the width of the unit.
There are special rules for large, high / narrow and wide / low formats.
The guarantor must never have a width of less than 31 mm.
Minimum distance from the lower edge of the flag to the bottom of the unit = height of the flag.
The size of the Guarantor must correspond to ¼ of the width of the unit or bigger. The minimum size (31 mm) is used when ¼ of the format width is less than 31 mm.
The guarantor has a fixed location in the lower left corner.
The size of the Guarantor must correspond to ¼ the width of the unit.
The guarantor has a fixed location in the lower left corner.
The minimum size is used when format of the format width is less than 31 mm.
Guarantee width: ¼ of the total width
For good readability of text in the guarantor, deviations from the ¼ rule can be made for odd and extremely small or large formats.
For good readability of text in the guarantor, deviations from the ¼ rule can be made for odd and extremely small or large formats.
For good readability of text in the guarantor, deviations from the ¼ rule can be made for odd and extremely small or large formats.
