Graphic elements
Here are suitable design elements for digital use and how these can be designed to be specific to Lantmännen and our visual identity.
Here are suitable design elements for digital use and how these can be designed to be specific to Lantmännen and our visual identity.
A green speech bubble can be used to light up pages with a lot of text. Partly to get Lantännen's green color in a natural way and partly to catch the reader's interest.
The beige speech bubble is used as a fact box.
In longer texts it is good to break the content to capture the reader's interest. One way to do this is by printing quotes.
Give the quotes a lot of space and use Lantmännen Serif Bold.
Example of transparent plate, use of pictogram, link blocks lying in layers and an illustration.